Eager Magazine

Industry


Indie Music Thrives on public radio

In my travels on the net I have been looking for free internet radio and radio stations that play indie artists. I ran into 92.5 The Why which the Burbank Community Radio Station. They play unsigned / indie artists in a multi genre format. While they are tight lipped about what kind of future programming we should expect they have grown to thousands of hits per day and Indie Artists from all over the world are submitting their music for free internet radio play.
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HOW WILL MY CD ARTWORK LOOK WHEN IT IS PRINTED

You have spent hours on your design shown it to friends printed it out on your desktop laser inkjet printer, you love the colour and have chosen the perfect typeface for all your text. How can you be sure what you get back from the CD Duplication Company will be the same as what you see now. Unfortunately you cant, unless you go to the expense of asking for a proof of your job before running the whole job. Everything is usually a last minute rush and time may not allow for a proof to be produced but there are things you can do at the design stage to minimise the risks.
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Music Piracy and the New Musician

Today’s click-and-download technology presents a greater threat to the music recording industry than all other past music-delivery technologies combined. Music piracy exists in 3 different planes: • Illegally mass-manufactured pirate music CDs • Illegal copies of legitimately purchased music CDs • Illegally downloaded digital copies of recorded music
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How to Increase Sales Through Streaming Audio

Many studies have proven that radio is a good medium for product advertisements. People listen to the radio for entertainment, usually to listen to the latest music or to their favorite radio program. In between the program, advertisements on products and services are being played. For many years, this has been the trend in advertising. But now that the radio medium is almost behind the audio-visual medium, the TV, and the Internet, other marketing strategies have to be employed to continue the benefits of advertising through audio.
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